FREE Marketing Scheme of work for Secondary School (SSS1 – SSS3) NAPPS

Marketing Scheme of work for Secondary School (SSS1 – SSS3)

SS I

FIRST TERM

SUB-THEME 1: MEANING AND CONCEPT OF MARKETING

WEEK 1       

• Introduction to Marketing   I

WEEK 2

• Introduction to Marketing II

WEEK 3

• Introduction to Marketing III

WEEK 4       

• Introduction to Marketing IV

WEEK 5

• Marketing concepts I

WEEK 6       

• Marketing concepts II

WEEK 7

• Marketing concepts III

WEEK 8       

• Classification of products I

WEEK 9       

• Classification of products II
• Marketing Mix I

WEEK 10

• REVISION & EXAMINATION      .

MARKETING

SS I

SECOND TERM

SUB-THEME 1: MEANING AND CONCEPT OF MARKETING

WEEK 1       

• Marketing Mix II

WEEK 2

• What markets do

WEEK 3

• Types of markets I

WEEK 4

• Types of markets II

WEEK 5

• Consumer Behaviour and Organizational Behaviour I

WEEK 6       

• Consumer Behaviour and Organizational Behaviour II

WEEK 7

• Organizational Behaviour I

WEEK 8       

• Organizational Buying Behaviour

WEEK 9       

• Marketing planning process
• Marketing Research

WEEK 10

• REVISION & EXAMINATION      .

MARKETING

SS I

THIRD TERM

SUB-THEME 3: MARKETING MANAGEMENT  

WEEK 1       

• Pricing I

WEEK 2

• Pricing II

WEEK 3

• Advertising I

WEEK 4       

• Advertising II

WEEK 5

• Advertising III

WEEK 6       

• Promotion

WEEK 7

• Promotion

SUB-THEME 3: MARKETING MANAGEMENT  

WEEK 8       

• Merchandising I

WEEK 9       

• Merchandising II

WEEK 10

• Merchandising III

WEEK 11     

• REVISION

WEEK 12     

• EXAMINATION

MARKETING

SS II

FIRST TERM

WEEK     TOPIC

1. Pricing I ****

Types and functions of Distribution I

• Pricing II ****

Types and functions of Distribution II

• Advertising I ****

Types and functions of Distribution III

• Advertising II****

Types and functions of Distribution IV

• Advertising III****

Types and functions of Distribution V

• Transportation I
• Transportation II
• Transportation III
• Transportation IV
• Transportation V
• REVISION AND EXAMINATIONS

MARKETING

SS II

SECOND TERM

WEEK    TOPIC

1. Promotion ****

Warehousing I

• Promotion ****

Warehousing II

• Warehousing III
• Warehousing IV
• Structures and market union for the sale of goods I
• Structures and market union for the sale of goods II
• Structures and market union for the sale of goods III
• Structures and market union for the sale of goods IV
• Structures and market union for the sale of goods V AND VI
• REVISION AND EXAMINATIONS

MARKETING

SS II

THIRD TERM

WEEK         TOPIC

1. Merchandising I****

Role of Facilitators I

2. Merchandising II****

Role of facilitators II

3. Merchandising III****

Role of facilitators III

4. Role of Facilitators IV

5. Role of Facilitators V

6. Role of Facilitators VI

7. Role of Facilitators VII

8. Marketing of mineral product I

9. Marketing of mineral products II

10. Marketing of mineral products III

11.REVISION

12. EXAMINATIONS

MARKETING

SS III

FIRST TERM

SUB-THEME 1: INTERNATIONAL MARKETING

WEEK 1       

• Role of Facilitators I****
• Meaning and reason for international marketing. I

WEEK 2

• Role of facilitators II****
• Meaning and reason for international marketing. II

WEEK 3

• Role of facilitators III ****
• Meaning and reason for international marketing. III

WEEK 4       

• Role of Facilitators IV ****
• Meaning and reason for international marketing. IV

WEEK 5

• Role of Facilitators V****
• Meaning and reason for international marketing VI

WEEK 6       

• Role of Facilitators VI ****
• Organizing for international marketing I.

WEEK 7

• Organizing for international marketing II.

WEEK 8       

• Organizing for international marketing III.

WEEK 9       

• Application of Information and Communication Technology (ICT) in International Marketing I
• Application of Information and Communication Technology (ICT) in International Marketing II

WEEK 10     

• REVISION & EXAMINATION

MARKETING

SS III

SECOND TERM

SUB-THEME 2: ENTREPRENEURSHIP IN MARKETING

WEEK 1       

• Role of Facilitators VII****
• Planning for a Personal Marketing Outlet I

WEEK 2

• Marketing of mineral product I****
• Planning for a Personal Marketing Outlet II

WEEK 3

• Marketing of mineral products II****
• Planning for a Personal Marketing Outlet III

WEEK 4       

• Marketing of mineral products III****
• Planning for a Personal Marketing Outlet IV

WEEK 5

• Purchase, Supplies and Merchandising of goods and Services

WEEK 6       

• Purchase, Supplies and Merchandising of goods and Services  II

WEEK 7

• Purchase, Supplies and Merchandising of goods and Services  III

WEEK 8       

• Purchase, Supplies and Merchandising of goods and Services  IV

WEEK 9       

• REVISION & EXAMINATION

SALESMANSHIP

SS III

FIRST TERM

SUB THEME: EXPORT AND IMPORT TRADE 

WEEK 1       

• Channels of distribution I****
• Export Trade and Import trade I

WEEK 2

• Channels of distribution II****
• Export Trade and Import trade II

WEEK 3

• Retailer****
• Import and export trade III

WEEK 4       

• Retailer II****
• Import and export trade IV

WEEK 5

• Wholesaler and warehousing I****
• Import and export trade V

WEEK 6       

• Wholesaler and warehousing II****
• Basic concepts of export and import trade

WEEK 7

• Documents used in export and import trade

WEEK 8       

• Terms of trade

WEEK 9       

• Terms of payment and means of payment
• Balance of trade and balance of payment

WEEK 10     

• REVISION & EXAMINATIONS